The Rising Tides of Fashion Populism

Japanese shoppers have a new confidence in their cultureBy W David Marx (MEKAS)

The overwhelming percentage of Japanese women owning Louis Vuitton handbags—anywhere between 30% and 90%, depending on whom you ask—has transcended objective statistical measure and transformed into a powerful symbol for the insatiable Japanese lust for European fashion goods and luxury brands.

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Females, Fashion, Phones and Fun

Females and FashionFemales and FashionBy Timothy Coghlan

On a Saturday afternoon earlier this year the biggest fashion show ever staged in Japan, and quite possibly the world, took place in Yokohama Arena. This was by far no ordinary fashion show, it was more like a pop concert with its thousands of screaming fans, incredible visual effects and, to top it all off, simultaneous interactive shopping. This is the new cutting edge fashion show: TOKYO GIRLS COLLECTION (TGC).

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