Tourism industry leaders gathered in Naha to mark the start of the new year, as Okinawa’s visitor numbers continue to climb to unprecedented levels. The number of tourists entering Okinawa in fiscal 2025 is expected to exceed 10 million for the first time, setting a new record. With further growth anticipated, executives across the sector shared their outlook for 2026. (News On Japan)

A safety prayer ceremony was held ahead of the construction of giant snow sculptures at the Odori site, one of the main venues of the 76th Sapporo Snow Festival, which opens in Sapporo, Hokkaido, on February 4th. (News On Japan)