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About GreenMondays
July 6, 2009GreenMondays is a growing group of professionals with a shared passion for the environment and for embedding sustainable practice into their daily lives and business activities...
The Dark Side -- The Smokescreen
December 4, 2008
By Sarah Noorbakhsh
Are companies using CSR to hide other unsavory business activities?
Corporate Donations -- CSR: The new PR
December 4, 2008
By Karryn Miller
Corporate social responsibility is now a business prerequisite, but how has it affected the way charities do business?
A look at what charity donations can do for the corporate image.
Exit Strategy
September 17, 2007
Kazuaki MoriBy Peter Harris
The Value of Responsible Withdrawal from the Market
In a speech at the American Chamber of Commerce in Japan in August, Brackett Denniston III, General Counsel for GE spoke about how he has tried to bring “society into strategy.” Denniston, a firm believer that companies can provide social values and benefits, as well as employment and income, sees Corporate Social Responsibility (CSR) as a moral obligation as well as having a positive financial outcome for the company. In particular the “reputational capital” gained by behaving in a way that treats human beings and the environment with respect is highly valuable for the company’s brand image.
