Since JAL emerged from bankruptcy in 2010, the company has been on a combination of cost-cutting and strategic route planning. Everything was relatively new, staff were courteous and imbued with "omotenashi".
We remember the days when a 30% currency change over 2 years was considered dramatic, and yet here we are at more than 50% and mostly we sit back and complain about how things are getting more expensive.
Already Japan is becoming one of the premier holiday destinations for wealthy people in Asia, we think it won't be too long before we start seeing the same phenomenon here that Florida has with Canadians.
Japan has many unique and interesting experiences. What all these events have in common, apart from the fact that they are powerful enough to draw foreign travelers, is that they are highly popular here at home as well.