JIN-317 -- -1: Pampered Pets -2: China's Anti-Japanese Tantrum

J@pan Inc Magazine Presents:

T H E J @ P A N I N C N E W S L E T T E R

Commentary on the Week's Business, Technology and Cultural News
=======================================================
Issue No. 317
Wednesday April 12, 2005 TOKYO
Subscribe for FREE:
http://www.japaninc.com/newsletters/index.html?list=jin

+++ VIEWPOINT

-1: Pampered Pets
++ A Halt to Halitosis
++ The Centenarian Canine's Best Friend

-2: China's Anti-Japanese Tantrum

============= Resident First Co., Ltd. =============
Resident First has been established to create a new business
style of leasing in the real estate industry and is part of
the Mitsui Fudosan Group. RF delivers to its customers highly
qualified residences which meet their needs in a prudent and
transparent manner with a high degree of responsiveness.
Our business is no longer limited to housing, but is services
as a concierge to compliment your luxurious life in Japan.
For more information, please visit
http://www.mitsui-resident-int.com

================ ICA EVENT ================
Special Joint Round Table Discussion on Mobile Technology
TOPIC: "Telematics: Consumer Applications Take-off with 3G
Mobile"

RSVP required complete event details at
http://www.icajapan.jp/
Date: Thursday, April 21, 2005
Time: 6:30 Doors open, buffet dinner included
Cost: 3,000 yen (members), 5,500 yen (non-members),
Open to all - Location is Foreign Correspondents'
Club http://www.fccj.or.jp/static/aboutus/map.php
============================================================

+++ VIEWPOINT

-1: Pampered Pets
++ A Halt to Halitosis

A survey by Uni Charm Pet Care disclosed that nearly 70 percent
of dog owners keep pooch indoors. Not surprisingly, owners want
to provide them with healthcare befitting family members under the
same roof. Pet accessory makers are obliging with a succession of
products on par with those for humans.

There is, to be sure, a downside to keeping pooch or puss indoors.
For one thing, they can't be be expected to brush their teeth. Thus
many owners have come to be bothered by previously unnoticed odors,
such as halitosis. Lion Co., a well-known toothpaste maker, sniffed a
market opportunity and brought out "Pet Kiss," which prevents bad
breath in dogs and cats. There are two "Pet Kiss" products -- a spray
that inhibits propagation of odor-causing bacteria and a "Toothpaste
shee" that cleans teeth. It prevents not only bad breath but also gum
disease, a common affliction of dogs and cats.
=======================================================
STAR Financial Management
Providing retail and institutional investors with bespoke,
non-commission driven investment advice and portfolio
management services. STAR is totally focused on adding
value for its clients through superior risk-adjusted rates
of return whilst delivering the highest levels of
professional excellence, integrity and service.
For more information, go to www.starfml.com or contact us
at 03-3667-1671.
STAR Financial Management is licensed and regulated by the
Ministry of Finance (Japan) - License no. 1237 Kanto region
=======================================================

++ The Centenarian Canine's Best Friend

Earth Biochemical Co., Ltd., a subsidiary of Otsuka Pharmaceutical Co.,
has come out with a canine shampoo, "Happy Pet." The shampoo is rich
in ingredients for preserving the luster of an old dog's fur and for protecting
the sensitive skin of a Chihuahua.

There is a litter of innovative products, including Marukan Co.'s sheet for the
exclusive use of dogs indoors. Antowa Bridal, a wedding chapel specialist,
will begin making pet formal wear to order. Presumably even house pets step
out on occasion.

There is also a pack of new healthcare-related products for pets. Uni Charm
Pet Care launched this spring the Uni Charm Pet Care supplement series,
which contains glucosamine and chondroitin, human supplement ingredients
reputed to alleviate pain in joints.

Lion has developed for dogs a jelly laced with coenzyme-Q-10, which is said
to slow the aging process. The jelly also contains seven vitamins, perhaps
making it the centenarian canine's best friend.

The pet accessories market, already worth about 4 billion yen, is showing
double digit growth year on year.

============== AMT Group's Exclusive Seminar ===============

"Leadership Awareness Seminar" (in Japanese) at AMT Group's
Development Den in Yotsuya. 10:00 - 15:00, May 17 & 19
In a small group (maximum 6 participants):
* Learn and apply new leadership & coaching tools
* Access 100+ ways to motivate yourself and others
* Practice presenting before a group of peers and professional
coaches
Total investment: JPY97,000.
E-mail seminars@amt-group.com for details and to register.
And...for a FREE subscription to Andrew's Ax Leadership
Development newsletter, e-mail Ax@amt-group.com
>
=======================================================
JETRO Business Japanese Proficiency Test

Seeking a job or hoping to advance your career in a Japanese
company? Do you know how well you communicate in Japanese in
a business setting?
The JETRO Test is designed to objectively measure and
evaluate your ability to communicate in a variety of business
situations. Applications are now being accepted for the next
JETRO Test this June 19th.
For more information, please visit
<>
=======================================================

-2: China's Anti-Japanese Tantrum

The anti-Japanese demonstrations sweeping China have several
causes including alleged whitewashing of the Japanese actions
during the Second World War, the dispute over the Senkaku Islands,
Prime Minister Koizumi's repeated visits to nationalist symbol
Yasukuni Shrine, and opposition to Japan's application for a
permanent seat on the UN Security Council.

Japan is partly to blame, since Koizumi, through his Yasukuni
pilgrimages, has chosen to play to the conservative wing of his party
at the expense of relations with Asian neighbors. As well, that the
government would want to play down the history of comfort women is not
surprising. Prostitution, forced or otherwise, is not a subject for
schoolchildren. But the government makes itself vulnerable to charges of
textbook censorship by adhering to a system of centralized bureaucratic
review. Textbooks with the government imprimatur are the government's
responsibility. Devolve the review process to the prefectures or even the
municipalities and the resulting mishmash of textbooks would no longer
represent a seemingly unified view on Japanese wartime behavior in China,
but disparate regional views -- in other words, the many voices of the
people in a democracy. Unfortunately, such devolution will not occur
anytime soon.

China, as a permanent Security Council member, would seem to be the
key to Japan's joining that body. The demonstrations, with the obvious
connivance of the Chinese Government (police watched as demonstrators
stoned the Japanese Embassy), may be intended to highlight Japan's
wartime past in an effort to undermine Japan's accession to the council.

Chinese behavior is unfortunate. Japan, through generous overseas
development assistance and participation in peacekeeping operations,
contributions in the arts and in science and technology, has proven itself
a responsible and important nation -- a nation that could help bring
regional balance to a Security Council including only one non-Western
country, a war-renouncing nation and atomic-bomb vicitim that would
bring an important perspective to the world body.

If Tokyo's application is rejected, the Japanese have their PM and the
Chinese to blame.

=============== Email Marketing Works ==================
Study after study shows that email marketing ranks among the
most effective, and cost-effective, methods of reaching your
audience. However, constructing an effective email marketing
campaign involves far more than simply stuffing your customer's
inboxes. Follow up mailing, reporting, personalization,
autoresponders and, of course, crafting of the appropriate
message are all essential components of a successful campaign.

Ashley Associates Ltd. (http://www.ashleyassociates.co.jp)
is a leading provider of email marketing solutions. For
more information, or to request a free white paper please
contact info@ashleyassociates.co.jp.
=======================================================
Information Management Network
Japan Cup of Investment Management - May, 2005 - Tokyo

The Japan Cup of Investment Management is an outstanding
educational and networking program for institutional
investors throughout Asia. This year's program will begin
with an inside look at the investment practices of pension
plans in Asia and around the world. The afternoon will
focus on such timely topics as the move to free-float,
portable alpha strategies and alternative investments,
indexing for hedge funds, asset/liability management,
global fixed income strategies and transitioning
international portfolios. Join over 400 attendees to hear
the industry's leading experts in investment management.
For additional information, go to www.imn.org/etm738/jie
=======================================================
SUBSCRIBERS: 27,187 as of April 12, 2005

EDITOR
Written and edited by Burritt Sabin (editors2@japaninc.com)

CHECK OUT OUR OTHER JAPAN-SPECIFIC NEWSLETTERS:
http://www.japaninc.com/subscribe_news.html

UNSUBSCRIBE
To unsubscribe from this newsletter, click here:
http://www.japaninc.com/unsubscribe_news.html

ADVERTISING INFORMATION
To advertise in this newsletter, contact:
ads@japaninc.com

GET THE MAGAZINE
Subscribe at:
http://www.japaninc.net/mag/subs.html

FEEDBACK AND PROBLEMS
We welcome your viewpoint:
editors@japaninc.com
(NB Please do not reply to this newsletter -- it's outgoing only,
so we won't get it!)

TECHNICAL PROBLEMS:
webmaster@japaninc.com

(C) Copyright 2005 Japan Inc Communications KK. All Rights Reserved.

business