WW-148 -- DoCoMo Introduces New Generation of 3G Handsets With Cool Services

=======================================================
J@pan Inc presents the Wireless Watch Newsletter:

W I R E L E S S W A T C H

Commentary on Japan's Wireless World
=======================================================

Wireless Watch Newsletter
Issue No. 148
Wednesday October 26, 2005
TOKYO

CONTENTS
++ Viewpoint: DoCoMo Introduces New Generation of 3G Handsets
With Cool Services

========================================================
Focus your message

ASHLEY ASSOCIATES LTD. offers a full range of translation
and localization services to discerning multinationals.
For a non-obligation quote on your next project,
please contact Karl Hahne on (03) 5469 2849.

========================================================
Entrepreneur Association of Tokyo - Nov 1st Seminar

This coming November, EA-Tokyo's speaker will be Brian Nelson,
President & CEO of ValueCommerce. His presentation is entitled,
"Where Preperation Meets Opportunity." To register please
visit the EA-Tokyo website below.

Date/Time: Tuesday, Nov 1st 7:00 pm
Location: City Club of Tokyo - Maple Room (Canadian Embassy Complex)
Language: English
Website: http://www.ea-tokyo.com
Email: info@ea-tokyo.com
========================================================

++ Viewpoint: DoCoMo Introduces New Generation of 3G Handsets
With Cool Services

NTT DoCoMo announced their new generation of W-CDMA handsets,
the FOMA 902i-series, to be introduced this winter. DoCoMo's
handset partners--NEC, Panasonic, Fujitsu, Sharp, Mitsubishi
and SonyEricsson--have embedded their latest gadgets in
the 902i series.

Sharp's SH902i is a clamshell model with Excel, Word, and PDF
file viewer. Panasonic's model has Bluetooth. Potential buyers of
these high-end phones care about size and weight. According to
a poll by ITmedia, 35% of the respondents favored the SonyEricssion
SO902i. This premini candy-bar-size model is lightweight--just
102 grams. Owners of this phone need not carry a separate
digital camera anymore as the phone has a 3.2 million-pixel
camera built-in.

Four phones can run on the Symbian OS, which allows
multi-tasking. We wonder if DoCoMo will allow downloading and
installing Symbian applications that can be infected by viruses.
DoCoMo has yet to announce a deal with an anti-virus software
maker to make the phones resistant against Symbian viruses.

The 902i-series is enabled with push-to-talk (PTT) that allows
phones to be used as walkie-talkies. PPT calls can be made to
a pre-set of buddies. As long as you hold down the talk button,
there are no interruptions. PPT was introduced successfully by
US-carrier Nextel in the US. DoCoMo charges 5.25 yen for a PPT
call. For 1,000 yen per month, you can talk unlimited to 5 buddies.
Nothing was mentioned by DoCoMo regarding interoperability with
KDDI/au's PTT service that will be introduced next year.

While PPT is popular among construction workers and delivery
drivers in the US, DoCoMo targets lighter users as well.
Natsuno-san, promoted to Vice President of DoCoMo, expects
that after phone calls and mail, PTT will be the third way to
communicate. Although PTT has been introduced by other carriers
worldwide, Nextel is the only carrier that has been successful.
Can DoCoMo repeat Nextel's success?

All models have Sony's Felica RF-chip for mobile wallet services.
New is the Toruca service. Coupons, shop information, and i-Appli
(Java software), downloaded from a Felica reader/writer station,
are stored in the Toruca folder. The Felica platform is gradually
growing, and we expect a breakthrough next year when Japan
Railways enables their Suica wireless debit cards for Felica.

The high-end 902i-series will not come cheap--we expect prices
ranging between 20,000 and 30,000 yen. This price will not prevent
DoCoMo from becoming Japan's largest provider of 3G-services,
because more than 30 million 2G-subscribers still need to migrate
to FOMA.

========================================================
How many times have you been in an unfamiliar area and tried
to find a good Chinese restaurant, bar or beauty salon nearby?
Naviblog is Japan's first location-based blog search service.
It uses your mobile's location functionality to check your
location, then runs a search on the requested search category.
With one click, check the icons to see store details, browse
blogs of others who have been there before you, or blog that
store from your mobile!
Naviblog. The 1-Click Search Engine.
See http://www.naviblog.jp for more.

========================================================
JIC Sponsored Interviews

You read Terrie's Take and JIN, and so do 54,000 other
executives inside and outside Japan. Let them know what your
company does, with our new Sponsored Interviews service.
We create a lead-in for the interview, and run it within the
newsletters, with links back to the page holding the full
interview. For a small additional charge, we will also run it
in the Japan Inc magazine, the www.japan.com website, and the
www.japaninc.com web site for archiving. Cumulatively, your
message will be seen by at least 120,000 English-language readers.

E-mail: sales@japaninc.com for more information.

========================================================
BiOS IT Support Services

Introduce some discipline and control to your IT infrastructure
by getting a quotation from BiOS for J-E bilingual support and
engineering. With 50+ engineers, we have the size and experience
to look after most sites and projects. Whether you have one
person or one hundred, we welcome all customers.

For more info: technology@biosjp.com.
http://www.biosjp.com
========================================================

SUBSCRIBERS: 22,845 as of October 26, 2005

STAFF
Written by Arjen van Blokland; Edited by Burritt Sabin
(editors@japaninc.com)

(C) Copyright 2005 Japan Inc Communications KK. All Rights Reserved.

business