Females, Fashion, Phones and Fun - 6

By Timothy Coghlan
Fantasia owner Mio Nishitani says fantasiastyle.com was a “hobby turned business” as she loved shopping overseas for the dresses she couldn’t find in Tokyo. The website, when combined with Fantasia’s monthly Glamorous Night parties at the swanky Velours nightclub in Minami Aoyama go a long way in providing more than just a shopping experience. “The parties offer ladies a classy setting and a proper reason to show off their beautiful dresses and to feel glamorous,” says Nishitani. Xavel is also looking beyond just shopping and is trying to create a lifestyle platform for their customers by collaborating with top designers to create boutique cafes and a luxury yoga studio in trendy Daikanyama. In this way Xavel is trying to cover everything a young woman in Tokyo could ever want and need—an impossible task but you have to give them credit for trying.




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